Using Trusted Shops with bigCommerce

Show Trustbadge, integrate Buyer Protection & collect shop reviews

The unique Trustbadge® technology makes it so simple to collect, manage and display your customer reviews in your shop. You can also easily integrate your trustmark and offer the Buyer Protection.

To display the Trustbadge in your shop, you must first log into your bigCommerce backend. Then select the menu item "Storefront" in the navigation bar on the left side.

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Click on the menu item "Script Manager" in the menu that now opens.

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Then click on the button "Create a Script" on the page that opens

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This opens a new page with various input fields. Now make the following entries and settings:

  • Name of Script: „Trusted Shops Trustbadge”
  • Description: optional
  • Location on Page : Footer
  • Select pages where script will be added: Store pages
  • Script category: Essential
  • Script type: Script

As soon as you select "Script" at point 6, the input field "Script Content" opens. The Trustbadge code must now be inserted in this field. For this you must first generate your personal Trustbadge code. Open this website to do this. Enter your Trusted Shops ID in the input field provided.

You can find your Trusted Shops ID in your dashboard in the My Trusted Shops backend. To do this, first log in to My Trusted Shops here. After logging in, you will be taken directly to the dashboard. In the right column of the dashboard, your shops which are registered with Trusted Shops are listed, with their respective Trusted Shops ID.

As soon as you have entered the Trusted Shops ID in the input field, your Trustbadge code is created. Copy the complete code into the clipboard.

Now return to your bigCommerce backend and copy the Trustbadge code from your clipboard into the "Tracking Code" input field. Then click on "Save".

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In order to offer your customers Buyer Protection at the end of the order, you must create another script for your order confirmation page. To do this, click the "Create a Script" button in the Script Manager again and make the following entries and settings:

  • Name of Script: „Trusted Shops Trustbadge Order confirmation”
  • Description: optional
  • Location on Page : Footer
  • Select pages where script will be added: Order confirmation
  • Script category: Essential
  • Script type: Script

In the "Script Content" input field, insert the previously generated Trustbadge code again and save the settings.

Then select the menu item "Advanced Settings" in the navigation bar on the left side.

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Click on the menu item "Web Analytics" in the menu that now opens. 

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A new overview opens with a selection window for "Analytics Packages". Select the "Affiliate Conversion Tracking" within the window by placing a check mark.

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Save your selection by clicking on "Save". A new tab called "Affiliate Conversion Tracking" will appear in the upper tab bar next to "General Settings". Select this one.

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Now a new overview opens, in which the input field "Conversion Tracking Code" is located. Copy the following code into this field:

<div id="trustedShopsCheckout" style="display: none;">
<span id="tsCheckoutOrderNr">%%ORDER_ID%%</span>
<span id="tsCheckoutBuyerEmail">%%ORDER_EMAIL%%</span>
<span id="tsCheckoutOrderAmount">%%ORDER_AMOUNT%%</span>
<span id="tsCheckoutOrderCurrency">EUR</span>
<span id="tsCheckoutOrderPaymentType">other</span>
</div>

If your shop uses a currency other than the Euro, you will have to adapt the code slightly. Simply replace the currency abbreviation EUR with the abbreviation of the currency used by your shop within the code line

<span id="tsCheckoutOrderCurrency">EUR</span>

Click on "Save" as soon as you have copied the code into the input field.

Once you have completed these steps, you can now test the function of your Trustbadge. To do this, place a test order in your shop. If the Trustcard (“Buyer Protection Card") appears at the end of your order, you have successfully integrated the Trustbadge into your shop, the Buyer Protection is active and shop reviews are collected.

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The way the Trustcard is displayed depends on various factors, so the Trustcard may be displayed in your shop differently to the one shown here. You will find an overview of the most common display formats of the Trustcard in this article.


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